Improve & Grow, LLC Appoints Michael Arrieta as New Digital Marketing Specialist

Improve & Grow Press Release

Michael Arrieta has joined the team to enhance the content and user experience of clients’ websites. Improve & Grow, LLC welcomes Michael Arrieta as their Digital Marketing Specialist. Michael has extensive experience in digital marketing, specifically with front-end web development, search engine optimization, and email marketing. Before joining the company, Michael was the Internal Project […]

How to Get Ideas to Amp up Your Ads Results from Competitive Ad Research

How to Get Ideas to Amp up Your Ads Results from Competitive Ad Research

Competitive ad analysis empowers you to improve your advertising strategies to boost the success of your business. The reality is that competition is inevitable in the professional world. Many companies are edged out by their business rivals simply because they neglect to conduct the necessary competitive ad research. It’s only natural for your target market […]

How a Guided Scooter Tour Company Grew Their Tour Bookings by 98% in less than 2 Years

Strasburg Scooters guided scooter tours in Lancaster, PA

Marc Crusemire, owner of Strasburg Scooters, was experienced in the nuances that come with owning and running a business. However, marketing was one area where he knew he needed outside help. After working with Improve & Grow for two years, Strasburg Scooters saw a 73% increase in seasonal website traffic and a 98% increase in annual website revenue.

Distributor Sees a 511% Increase in eCommerce Traffic

Sign hanging distributor Ceiling Outfitters see increase in eCommerce website traffic

Before starting their work with Improve & Grow, Ceiling Outfitters had 7,503 sessions on their website. After one year of using our services, that number grew to 30,892. In the third year of our partnership, their website had nearly 46,000 visits.

Google Search Ads: A Quick-start Guide to Drive Bookings

Google-Ads-Meetup-Image

Meetup Description Google Search Ads are not sexy, but are they one of the most important tools in the digital marketers’ toolbox. Why? Unlike most online marketing tools, Search Ads are able to immediately “turn on” a steady stream of new bookers and buyers to your website. However, like all tools, there’s a right way and a […]

Outdoor Adventure Center Sees 221% Increase in Tour Bookings

Refreshing Mountain Outdoor Activities

While Refreshing Mountain had a great reputation in the region as a leading destination for group retreats, they had very little presence as an outdoor attraction. Partnering with Improve & Grow, the company has experienced constant growth.

Glossary of PPC Terms

Glossary of PPC Terms

Do you need more leads in your sales funnel? Do you want a position on page 1 of the search results right now? Pay-per-click (PPC) ads are hands-down the fastest way to generate highly qualified traffic to your website. You’ve probably seen them at the top of Google search results pages or in your Facebook […]